Finstral Studio Friedberg, Germany
Exhibtion: 14.10.22-31.03.23press material
Stefano Graziani’s new works show Finstral’s production facilities at its headquarters in South Tyrol and in Valsugana, as well as a partner studio in Sicily. His photographs can only be reluctantly classified in the tradition of industrial photography. In some places, his pictures seem to be detached from the product in order to provide a view of the aesthetics of production and even of the collector’s lust – of the company founder and art lover Hans Oberrauch.
Graziani’s works are arranged on a series of freestanding structures that were conceived by the architectural firm OFFICE Kersten Geers David Van Severen as a display design for this exhibition. The raw aluminium profiles of these supports echo the aesthetics of the window frames.
Graziani’s photographs of the production sites are characterised by a cool, analytical view of the objects. His works ressemble industrial photography, but also show other references. They emphasise the attention to detail, the laboratory character and the craftsmanship that make up the manufacturing process. Graziani’s method is to first approach the product and then move away again: the object forms appear as if abstracted through the composition of the image, allowing for another level of observation. The use of existing light enables Graziani to look at things again and again: Almost all moments of contemplation are thereby equally decisive - according to Graziani.
The work of OFFICE Kersten Geers and David Van Severen draws heavily on architectural theory. The exhibition design sketches for Studio Friedberg already reflect this principle: “a limited set of basic geometric rules is used to create a framework within which life unfolds out in all its complexity.” – so also in the exhibition display for Graziani one finds the set of aluminium frames used to frame the contents, quasi the life of the Finstral company from production to art promotion.
Reminiscent of a pavilion, these T-shaped frames stand freely in the room. They replace the classic wall surface and create space for architectural principles of penetration, continuation, narrowing and inhibition: the resulting angles narrow or widen the movement of the people who are present, especially in relation to the surrounding spatial elements, changing directions of movement and opening up new perspectives.
The exhibition Picture Window Frame
will be shown in several places: After Friedberg, it will be shown in Italy and in Belgium. The catalogue for the exhibition “Picture Window Frame” is published by a+mbooks
and will be available at the exhibition opening.Stefano Graziani
(born 1971) works at the interface between photography, art and architecture. His works have been exhibited internationally by institutions such as the Fondazione Prada in Milan or the Architecture Biennale in Venice and have appeared in numerous publications. He has also published his own book projects. Public and private collections such as the Canadian Centre for Architecture (CCA) in Montreal, the Fondatione Prada in Milan or the Maxxi Museum in Rome have acquired his work. Stefano lives in Trieste and teaches photography at the Università Iuav di Venezia (IUAV) as well as at the Naba in Milan and the ISIA in Urbino.stefanograziani.comOFFICE Kersten Geers David Van Severen
was founded in 2002 by Kersten Geers and David Van Severen. OFFICE is renowned for its idiosyncratic architecture, in which realisations and theoretical projects stand side by side. The projects are direct, spatial and firmly rooted in architectural theory. The firm reduces architecture to its very essence and most original form: a limited set of basic geometric rules is used to create a framework within which life unfolds out in all its complexity. Since its establishment OFFICE Kersten Geers David Van Severen has earned a reputation as one of Belgium’s most successful and renowned practices, and one of the world’s truly original voices in present-day architecture. OFFICE engages in all architectural and urbanist design, creating projects of all scales ranging from furniture to masterplanning in Belgium as well as internationally. This practice is combined with academic research and teaching.officekgdvs.com