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Art Collection

Saturday 21.10.2017 at 12:00pm and at 4:00pm
Guided tour with the curators
Sarah und Kathrin Oberrauch

Artists Stefan Alber, Hans Op de Beeck, Ulrike Bernard, Céleste Boursier-Mougenot, Loris Cecchini, José Pedro Croft, Igor Eškinja, Stefan Fabi, Werner Feiersinger, Gloria Friedmann, Vincent Grunwald, Björn Kämmerer, Veronika Kellndorfer, Michael Kienzer, Pe Lang, Sonia Leimer, Charles Lim, Thomas Locher, Philipp Messner, Lucy & Jorge Orta, David Polzin, Anna Rockwell, Bernardí Roig, Toni Schmale, Michele Spanghero, Petra Steinerova, The UrbUrb, Martina Wolf

Temporary Gallery
at the Finstral Studio Friedberg

by Augsburg directly at the highway A8
Winterbruckenweg 64
86316 Derching/Friedberg (Germany)
T 0821 207178 0

Soft Architecture

The exhibition Soft Architecture ranges between architecture, design, and contemporary art. Their hermetically led discourses are deconstructed, providing impulses regarding social and political issues as well as raising aesthetic questions. The exhibition Soft Architecture offers a collaboration of disciplines examining and experimenting with materials while inspecting socioeconomic strategies.

The term soft is used in a variety of contexts: soft material, soft power, soft management, software, or as it were, soft architecture. It immediately evokes connotations of tactility and haptics, pressure and resistance. Qualities like soft, flexible or elastic not only point to a specific materiality, but also represent a particular design vision.
Logistic, resources and recycling present new challenges which demand creative solutions. Questions concerning ecological and economic sustainability, working methods and social consequences will be discussed on an artistic level and society’s expectations towards architecture emphasized.

For a process of perpetual change of form as well as the continuation of a place through its users and inhabitants, an architecture which is able to respond to social and individual needs against a backdrop of unexpected and drastic changes becomes necessary.
Soft Architecture tells the story of architecture which is lived, only to be revealed in its used state. It begins where its planning ends.
Hans Op de Beeck
Staging Silence, 2009, Video, 22 min
Loris Cecchini
Zooffice (tore), 2001, Lambda-Print, 120 x 180 cm
Igor Eškinja
Project for unsuccessful gathering, 2009, Lambda Print 220 x 110 cm
Philipp Messner
Haus in Gröden, 2003, Lambda Print, 70 x 45 cm
Michele Spanghero
Listening Is Making Sense, 2012, Klangskulptur

Finstral Collection

The gaze out of the window can be understood as a symbolic gaze in many regards: both as an opening to the world and a glimpse into the soul, as a view of today’s cultural change and social challenges, but also as a drifting, introverted gaze at one’s own needs. As an architectural element, the window marks the interface between private and public and reflects social, cultural as well as medial development.

Thanks to company founder Hans Oberrauch’s passion for art, Finstral now holds a diverse and extensive collection of contemporary art. Since the founding of the company, a steadily growing collection recounts the close interlocking between artistic creativity and innovative thinking, providing important impulses for an individualistic approach to building and living. Thus, art has been a source of inspiration and part of the company’s philosophy since the very beginning.

Over the years, the company’s headquarters in Ritten in South Tyrol has become a place of profound artistic encounters. Exhibition rooms and employees’ work spaces give home to the works of national and international artists, often extending to vast, site-specific installations.

For its new branch in Friedberg, the Portuguese artist José Pedro Croft has been invited to cast unexpected perspectives on the new building and allow visitors to become part of the scenario with his monumental sculptures.
In keeping with tradition, the new Finstral Studio Friedberg will also provide space for interactions with art. As well as an exhibition of parts of the Finstral Collection, a temporary gallery supplements the collection with further works by represented artists. The exhibition Soft Architecture broaches the subject of the inhabited and experienced condition of architecture by drawing on artistic viewpoints.