FinstralPartner Programme

You decide.

Grow your business with discerning customers for windows, entry doors and conservatories.

Finstral is your partner for growth.

Together we will become better and better.

Gaining discerning customers while keeping long-term business: this is what we aim for together with our partners. We have developed the Finstral Partner Programme in order to provide you with the best possible support along the way. All so you can improve in terms of your marketing, your showroom, your advice, your service and your installation.

Have you decided which way you want to go? Please don’t hesitate to contact us.

Finstral Partner Programme

Finstral has made up its mind.

As a dealer you know the market just as well as we do: little has been renovated for several years now, while the number of new builds and conversions is stagnating. To continue growing now that the competition has reached saturation point, Finstral has had to decide: do we want to go for cheap mass production, or do we concentrate on individuality and quality? Not a difficult decision for a company that has always focused on innovation, service and variety.

We offer a “superior” way. And take you with us.

Because this strategy is not only of benefit to us – but also and especially to you as a dealer. Did you know that Finstral dealer partners who concentrate on high-quality solutions have grown disproportionately since 2013?
Finstral aims to support you with the four modules of our new Partner Programme, helping you to attract new, discerning customers and keep them over the long-term.

Growing together over the long term.

Expand your skills in our advice and service. You will benefit from effective marketing measures. Take advantage of our extensive knowledge of expert installation. Turn your showroom into a Finstral Partner Studio where your customers can admire perfect product solutions and individually compose their own.
Together we can make each day a little better – as a partner for growth.

Marketing

Advertising that works for your target group.

Good advertising does not have to reach everyone: just those who are interested in the offer in question. It is therefore worth getting to know all about the target group so as to be able to plan marketing resources in a strategic manner. We thus focus on Finstral’s three strengths: the perfect product, individual composition and perfect service.

We can support your marketing effectively with the following modules:

Resources library

Our resources library contains brochures, mailshots, vehicle lettering, giveaways, mobile advice stands, advertising motifs, digital assistants (e.g. window planner or entry door configurator) and much more besides. It is regularly expanded and maintained. This means you will always have access to attractive marketing resources, allowing you to gain discerning customers.

Marketing plan

The Finstral sales force will provide you with our marketing measures and show you what resources are particularly well-suited to your target group. Together we will create your individual marketing plan – as a basis for supporting your activities. Together we will make maximum use of your marketing budget.

Centrally planned campaigns

Together we are better heard: which is why Finstral plans local campaigns centrally, then applies a high degree of advertising pressure to realise them. The dealer partners in each region are invited to participate in the promotional activities and will be given the customer contacts thus obtained for further exploitation.

Partner Studio

A showroom that orients and inspires.

A good showroom should not only help orient customers regarding the numerous products and individual choices. It should also inspire and delight new customers. We will provide you with everything you need for your perfect Finstral Partner Studio – adapted to your spatial situation. And, thanks to our attractive leasing options, it is all always up-to-date.

We can support you effectively in establishing your Finstral Partner Studio with the following modules:

Exhibition system

Our modular stand system can be used to demonstrate fully functional exhibits. The system is suitable for both new and existing window exhibits. The product characteristics are clearly structured according to the Finstral planner. The exhibition can be enhanced with a welcome desk, advice table, brochure shelf and external marking.

Finstral planner counters

Our four counters, available for hire, permit simple step-by-step planning with your customer. Attractive exhibits help you in providing advice. We update the content of the counters each year and provide training to your sales staff.

Staging concept

There is more to a showroom than just furniture: it also has to be a stage. We provide you with ideas and help you with the realisation so that your Finstral Partner Studio will become an inspiring place. With training materials, marketing approaches and support for events.

Advice & service

Perfect accompaniment for the customer journey.

Customer Journey – this is the journey on which we go with each customer: from first contact through to service following installation. How do we make this journey an all-round positive experience? Finstral’s successful direct sales technique is based upon many years of practical experience. We will be pleased to pass on our proven resources and processes on our valuable training courses.

We can support you effectively in improving the quality of your advice and service with the following modules:

Best practice library

The Finstral Partner Portal contains numerous practical examples and concrete assistance for every stage of the customer contact. The library is based on our experience in direct sales and is regularly updated and well maintained.

Customer Journey training courses

Learn the basics of point-of-contact management. We provide you with concrete tips, examples and checklists for realising your customer journey.

Your Customer Journey

Coaching, workshops and audits all help you to define your Customer Journey and establish the rules and resources. At the end you will have implemented all the important measures in your day-to-day work and will receive individual guidelines in the form of a handbook.

Installation

A window is only perfect once it is installed.

We at Finstral know that perfect installation is just as important as the window itself. This is the only way to guarantee full sealing, perfect insulation and long-lasting functionality for the window. We make available important knowledge for expert installation, while ensuring the quality of installation through regular training and certification.

We can support you effectively in improving the quality of your installation with the following modules:

Installation library

The Finstral installation library in the Partner Portal represents the largest European library of structural joint drawings (including over 300 tested by the ift Rosenheim). You will also find detailed installation instructions and films about installation procedures. The installation library is updated monthly and maintained by Finstral experts.

Installation training courses

As a Finstral partner, participation of your installers in training courses is mandatory, either in our installation training rooms or on your premises. We explain the basics of building physics, installation and maintenance work. We also present new products and give advice on on-site installation instruction.

Finstral/ift certification

Become officially certified as an installation expert by Finstral and the ift Rosenheim. Certification covers training by Finstral, checking of your structural joints and a certification audit of your business by Finstral and the ift Rosenheim. Certified installation experts receive preferential endorsement in Finstral marketing. The ift conducts regular audits in order to check the certification.

Do you want to learn more about our way?

Let’s talk about what it means to become better and better.
Please don’t hesitate to contact us.